How I Work — Nowtimes Strategy

Andy Martin Nowtimes Strategy

My Work

Some of my shoutworthy projects

Revived an iconic Auto brand for a new generation and a new era. (li nk)

Built a storytelling platform to revitalize my city’s reputation. (link)

Blended real and virtual worlds to establish a brand’s adventure cred. (link)

Helped a powerhouse brand own the culural narrative around its primary equity.

Modernized a non-profit’s fundraising playbook to engage young givers.

Reframed the meaning of high-performance driving——and who gets to enjoy it. (link)

Carved out unique territory for a high-tech medical startup in a fast growing space.

Evolved a luxury brand’s positioning to reflect a new product line and category sensibilities.

Used design to help a fantasy sports brand stand out in a super compeititive space.

Created a speciality gaming practice to educate, inspire, and grow agency business.

Proved the business upside of inclusion beyond PR talking points.

Launched an underdog EV straight into the holiday spotlight. (link)

Flipped a hospital’s advocacy model from top-down to community-led.

Applied behavioral science to turn vaccine skepticsm into confidence.

Built a content studio that inspried an entirely new operating model.